INVESTMENT STRATEGY
To become a market leader in the
theme park sector through the:
- Ownership and management of the Mediapolis theme park aimed
at being one of the largest Italian theme parks in terms of investment,
size, innovation, technology and number of visitors per year.
- Creation of a Theme Park concept: "The Social Network Park"
to create a physical place where the dynamics used in the virtual world
can be mixed with the ones of the real world through
partnerships/agreements with major players in social networks, linking the
virtual world with the real world.
- Acquisition of shares in other European theme parks in order
to unify a particularly fragmented sector.
- Proposal of engineering services on a turnkey basis to build
theme parks on behalf of third parties
To acquire a portfolio of significant minority
stakes in other strategically relevant companies:
- acquisitions in medium-sized companies which demonstrate a
steady growth in income and profits.
- Selecting companies which have synergies with the theme parks
already within the Brainspark Group, in order to generate added
value, higher turnover and growth among subsidiaries.
To create an exit for each investment through either
an IPO or trade sale:
- Brainspark encourages each of its investment companies to develop
and grow independently by following their own strategies, thereby
reaching peak valuation.
- Through its investment in UK Broker Daniel Stewart,
Brainspark has increased its ability to provide exits via a stock market
listing for each of its portfolio companies at the appropriate time.
